Transparency in Relationships – we base our relationships with our partners and customers on mutual benefit and approach the products offered to consumers with special sensitivity.
Respect – the value we place on our employees is one of the main reasons for our success. We care deeply about the concerns of everyone we work with – our employees, partners, and customers. We are open to discussing any ideas and suggestions.
Integrity – we carry out our work fairly and conscientiously.
Ethics – in addition to adhering to ethical rules, we comply with legal and regulatory standards.
Responsibility – we take responsibility for our commitments.
Health and Safety – we prioritize the protection of health and the promotion of healthy nutrition.
Perseverance – we share our risks rationally with our business units and move forward on the path of long-term development. Our primary supporters are society.
Environment – we understand well that natural resources, once considered inexhaustible, are now depleting. As part of nature, human activity must be structured in a way that does not disturb the harmony of nature.